🚀 Big Upgrade for AWS Marketplace Partners: Agreement Notifications Move to Amazon EventBridge!
Exciting news from AWS Marketplace! Agreement notifications are now being upgraded to Amazon EventBridge, unlocking a smarter and more automated way for ISVs and Channel Partners to manage purchase agreements.
This enhancement brings greater control, visibility, and scalability across the entire agreement lifecycle — from creation to renewal and expiration.
🔑 What’s New & Why It Matters
✅ Automated workflows
Trigger real-time actions using EventBridge rules instead of manual monitoring.
✅ Advanced filtering & routing
Receive only the events you care about and route them to the right systems seamlessly.
✅ Expanded event support
Track the complete agreement journey — creation, updates, renewals, and expiration — with reliable notifications.
💡 Business Impact
With Amazon EventBridge powering agreement notifications, partner teams can:
- Reduce manual effort and operational overhead
- Improve accuracy and response times
- Build scalable, event-driven integrations
- Streamline Marketplace operations end-to-end
This upgrade is a big step forward in helping AWS Marketplace partners operate faster, smarter, and more efficiently.
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