Unlocking Success with Snowflake: Avoid These Common Cloud Partnership Pitfalls
Introduction:
Partnering with Snowflake can transform how businesses store, manage, and analyze data. Its scalable, flexible cloud platform enables faster insights and smarter decision-making. However, even with powerful technology, many organizations face challenges that limit the success of their cloud partnerships. Here’s a concise guide to the most common pitfalls and how to avoid them.

1. Unclear Goals
Without clear objectives, projects can lose direction. Align your team and Snowflake partner on measurable outcomes from the start. Document expectations in an engagement plan or SLA.
2. Unexpected Costs
Snowflake’s usage-based pricing can escalate if not monitored. Track compute and storage usage, optimize workloads, and use resource monitors to control costs effectively.
3. Security and Governance Gaps
Even with built-in security, poor governance increases the risk of data breaches. Implement role-based access, masking policies, and regular compliance checks with industry standards.
4. Poor Integration Planning
Incomplete integration with ETL, BI, or analytics tools can slow adoption. Map workflows, select compatible tools, and collaborate closely with your Snowflake partner for seamless operations.
5. Neglecting Training & Change Management
Teams often struggle without proper guidance. Provide training, workshops, and phased deployment to ensure smooth adoption and faster ROI.
6. No Exit Strategy
Avoid vendor lock-in by planning for potential migration. Maintain data export plans, review contracts regularly, and ensure flexibility as business needs evolve.
7. Skipping Performance Reviews
Without regular monitoring, queries and warehouse usage can become inefficient. Schedule quarterly reviews with your partner to optimize performance and costs.
Conclusion
A successful Snowflake partnership requires clear goals, cost control, strong governance, training, and continuous monitoring. By addressing these common pitfalls proactively, organizations can maximize value, achieve faster insights, and scale their data strategy confidently.
At Adiantara, we specialize in helping leadership teams navigate the Snowflake ecosystem with clarity. From strategic data alignment to implementation and long-term value realization, we bring the expertise, Snowflake-certified skills, and business-first approach needed to help organizations unlock the full potential of the Snowflake Data Cloud.