Author: Adiantara

🚀 AWS Marketplace Just Got Even Better for ISVs: Introducing the Enhanced Selling Authorization Experience

🚀 AWS Marketplace Just Got Even Better for ISVs: Introducing the Enhanced Selling Authorization Experience

The AWS Marketplace has officially rolled out an enhanced Selling Authorization experience designed to simplify the end-to-end process of getting software products approved, listed, and launched. This update reflects AWS’s ongoing mission to empower software vendors by reducing friction, increasing transparency, and accelerating time to market. Whether you’re a first-time seller or an experienced ISV…

Unlocking Tomorrow: How IT Service Firms Can Thrive in Google Cloud’s Evolving Ecosystem

Unlocking Tomorrow: How IT Service Firms Can Thrive in Google Cloud’s Evolving Ecosystem

Introduction As digital transformation accelerates across every sector, IT service firms are at the center of a monumental shift: the evolution of cloud ecosystems from isolated platforms into interconnected growth engines. Today, cloud isn’t just infrastructure—it’s a business model, a marketplace, and a strategic differentiator. For IT service firms, this presents both an opportunity and…

Common Pitfalls in Cloud Partnerships—and How to Avoid Them with Google Cloud

Common Pitfalls in Cloud Partnerships—and How to Avoid Them with Google Cloud

Introduction Cloud partnerships offer unmatched potential to scale, innovate, and accelerate digital transformation. Whether you’re building SaaS solutions, expanding into new markets, or modernizing legacy systems, collaborating with a major cloud provider like Google Cloud can be a game-changer. But not all cloud partnerships succeed. Many fall short due to misaligned goals, unclear ownership, or…

🚀Partnering for Profit: Azure Cloud as a Revenue Catalyst for IT Services

🚀Partnering for Profit: Azure Cloud as a Revenue Catalyst for IT Services

Partnering for Profit: Azure Cloud as a Revenue Catalyst for IT ServicesAs digital transformation accelerates across industries, IT service providers are under mounting pressure to deliver faster innovation, reduce costs, and create measurable business value. One strategic lever that’s reshaping this landscape is cloud partnership—especially with hyperscale platforms like Microsoft Azure. For IT services companies,…

Accelerate Your AWS Journey: Essential May 2025 Events for EMEA ISVs & Partners

Accelerate Your AWS Journey: Essential May 2025 Events for EMEA ISVs & Partners

May is packed with opportunities for AWS partners across EMEA looking to sharpen their cloud capabilities, deepen their AWS partnership, and build pipeline faster. Whether you’re just starting your AWS journey or actively scaling your co-sell and marketplace strategies, AWS’ upcoming enablement events in EMEA are not to be missed. 🎯 Why These Events Matter…

đź’ˇ Level Up Your IT Firm: Maximize Margins with Azure Cloud

đź’ˇ Level Up Your IT Firm: Maximize Margins with Azure Cloud

In today’s hyper-competitive IT landscape, delivering value isn’t enough — you need to do it efficiently, at scale, and with healthy margins. That’s where Microsoft Azure comes in. Whether you’re a managed service provider, consultant, or systems integrator, Azure can help you move beyond break-even by modernizing infrastructure, streamlining operations, and unlocking recurring revenue streams….

Scaling Smart with AWS: The Role of Cloud Partnerships in Business Growth

Scaling Smart with AWS: The Role of Cloud Partnerships in Business Growth

In today’s digital-first world, Independent Software Vendors (ISVs) are under pressure to grow quickly while keeping operations efficient and secure. One of the smartest ways to scale? Partnering strategically with AWS. From co-sell alignment to marketplace acceleration, AWS offers a comprehensive partnership model that helps ISVs unlock new revenue streams and global visibility — without…

Navigating AWS Cloud Vendor Partnerships: Complexities and Opportunities

Navigating AWS Cloud Vendor Partnerships: Complexities and Opportunities

IntroductionIn today’s digital-first world, cloud partnerships have become a cornerstone of business innovation and growth. Among the leading cloud providers, Amazon Web Services (AWS) stands out as a dominant force, offering vast technological capabilities and a thriving ecosystem. For vendors looking to expand their footprint, partnering with AWS can unlock access to new customers, advanced…

Cloud Partnerships in Focus: Insights for IT Service Firms from the AWS Marketplace CRO Symposium

Cloud Partnerships in Focus: Insights for IT Service Firms from the AWS Marketplace CRO Symposium

Introduction The AWS Marketplace CRO Symposium held recently in San Francisco was more than just a gathering of cloud executives—it was a reflection of how fast the cloud ecosystem is evolving. For IT service firms, the event underscored both the opportunities and complexities of engaging with hyperscaler cloud platforms. As marketplaces become central to cloud…

The Role of Cloud Partnerships in Business Scalability: A Google Cloud Perspective

The Role of Cloud Partnerships in Business Scalability: A Google Cloud Perspective

Introduction Scalability is no longer a luxury—it’s a necessity in today’s fast-paced, innovation-driven business landscape. Whether you’re a digital-native startup or an enterprise undergoing transformation, scaling efficiently and sustainably determines how well you compete and grow. At the center of this evolution are cloud partnerships, which serve as powerful enablers of speed, agility, and market…